The Best Wedding contacted SQ to develop the identity for their new venture, a wedding app aimed at making the process of planning a wedding that little bit easier.
The hero mark is designed to represent the key functionality of the app used to manage your own wedding. Swiping left or right to confirm your supplier.
The identity was rolled out on a number of elements including business stationery, website, photography and an upcoming app.
A contemporary selection of imagery was procured to help represent the new brand. Elegant, warm and approachable, the images will be used across all digital mediums.